MY NAME IS MARC.

MARKETING & COMMUNICATIONS PROFESSIONAL AND CONTENT CREATOR

Managing Creativity in Fashion vs. Marketing

To conclude my studies at Ryerson University, I wrote my final thesis on an evaluation and comparison of creativity management techniques used by the fashion and marketing industries.

The Research

Managing Creativity in Fashion vs. Marketing

Marketing at Bather

Since 2013, Bather has participated in redirecting the fashion industry to embrace innovation and a street-inspired approach to the men’s swimwear category.

Follow @bather

My Updated Morning Routine with Jack Black

05/28/2018 — After having tested and reviewed several products from different brands, I have finally perfected my grooming routine. Featuring Jack Black and MaleSkin.co.uk.

Welcome.

I am a Toronto-based creative professional with industry experience in fashion, marketing, and communications. With over 3+ years of industry experience and a multidisciplinary background, I have helped brands, like Bather, Formen, and Mediaplanet, improve their reach and audience engagement through multimedia storytelling, content marketing, and social media strategies.

Although my passion and expertise lies in owned media and content marketing, I have become proficient in digital and paid advertising. With a Certificate in Paid Advertising, I know how to create a tailored and omnichannel digital advertising strategy for brands that support their business objectives and reinforce their brand identity across the internet.

I wanted to create a space where I could curate all the things that inspire me and that I am passionate about, including the several creative projects I have worked on. Whether this site is seen as a blog, portfolio, or creative board, it is meant to showcase my creativity and past and current projects. Enjoy!